UserGuiding raises $1.1M in seed funding

UserGuiding, a San Francisco based startup that provides a solution to improve product adoption rates through ‘no coding needed’ interactive user onboarding flows, has raised $1.1m in seed funding round.

Founded by Osman Koc and Muhammet Enginar, UserGuiding helps web applications show their value propositions by helping them improve user onboarding experience with a no-code approach supported by innovative features including analytics to track the performance of walkthroughs, tours, tutorial popups, and more to help create personalized experiences.

The round was led by Collective Spark, with participation from Galata Business Angels, Angel Effect and a group of prominent angel investors from Turkey and Europe. This second round of funding came eleven months after the pre-seed round, which was also led by Collective Spark. The team intends to use the funds to accelerate global expansion, enhance product development capabilities and hire talent to grow its core team.


“The no-code revolution has already begun. GPT-3 wowed us with the possibilities it unlocked, Airtable helped us be 10x productive, and Webflow helped us build amazing websites. We will not write a line of code for jobs that require long, complicated coding in ten years or less. At that point, we aim to be the leading ‘no-code’ platform for user onboarding. We will strive to be the platform where people can make all the changes they require on web applications through a straightforward interface and, more importantly, without writing any code. We strongly believe that using our solution your web applications will be as agile as if they were built with WordPress or Wix.”

Osman Koc, Co-founder and CEO

-Source: Money Buzz Europa

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